Rotor Communications invented a proprietary interactive broadcast technology on the bleeding edge and were red hot to roll it out for investors and media partners.
I was hired as Art Director and UI Designer to create pitches of the new software.
RotorCast V4 supported alpha channels and layering, freeing us from the rigid constraints of the grid. It was a high water mark for the synergy of design and technology.
The RotorCast Software was capable of integrating live broadcast with taped content, Flash animation, interactive user polls and chat, and most importantly — web sales of merchandise related to show content.
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